Marketing Communication Executive/ Nhân viên Truyền thông & Tiếp thị

Report to: Brand & Marketing Senior Manager

Key Accountabilities

1/ Brand communication:

  • Collaborate with the brand team and other stakeholders to fully understand communication needs and deliver content across all channels.
  • Execute detailed communication plan across multi-platform in line with given corporate and brand direction to achieve business goals and establish strong brand connections.
  • Key individual responsible for developing detailed content for all marketing collaterals across various channels and partners, including product collaterals, sales materials, and more.

2/ Social Content Management

  • Develop the content plan, including content angles, scheduling, and detailed content on a yearly, monthly, and weekly basis for multiple social media platforms with specific requirements on Always-on content, marketing activities, products or other services, following aligned directions.
  • Work closely with the Creative team to make sure all materials will be aligned with the concept and demonstrate the right mood and tone of the content.
  • Manage, review & control requirements from internal stakeholders to ensure the right content & quality on social owned channels is implemented within the timeline.
  • Monitor and engage with social media platforms, respond to inquiries, and handle customer’s comments on posts.
  • Track and alert negative comments or posts on social channels that can make impact on brand reputation.
  • Monitor and conduct competitor activities reports to understand what they are performing and have a proper action plan.
  • Observe and understand the target audience, social trends, and opportunities mapping in the content plan.
  • Utilize analytics tools to measure the performance of the brand on social platforms and propose aplan to deliver the brand objectives.

3/ Owned channel management

  • Develop and implement all owned channel of Hanwha Life, including social channels (FB, Instagram, Youtube, Zalo, Tiktok…) and corporate website to promote the brand and customer engagement.
  • Manage and supervise all content and visuals publishing on all owned channels.
  • Ensure the corporate website is regularly updated with the latest information and provides excellent user experience.

Requirements

  • Education: Bachelor‘s degree in marketing, advertising, communication, social media, or in a related field.
  • Technical/ Professional/ Specific Competency Requirements:

- Proven working experience in social media marketing or Marketing communications.

- Excellent consulting, writing, editing (photo/video/text), presentation and communication skills with a knack for storytelling

- Knowledge of content management systems (CMS) and Canva tool

- Proficiency in social media management tools and analytics platforms.

- Positive attitude, detail, and customer oriented with good multitasking and organizational ability

- Advanced ability to drive creativity and innovation.

- Ability to multitask and individual work in a fast-paced environment.

  • Relevant Working Experience: 3+ year experience in social media marketing and IMC.
  • English at the Business level (good writing will be an advantage)

Benefit

  • Competitive salary (100% salary during probation).
  • Bonus: 13th-month salary and the performance-based bonus of up to 30% of the total annual package.
  • Full social insurance, personal accidental & health care insurance, group life insurance (death and dismemberment).
  • Provide an advanced Health Medical pre-check-up from the 1st week of your probation.
  • Gifts for new comers and on special occasions
  • Modern facilities in the spacious office 
  • 15 Annual leaves.

 

Application form

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